I show a NEET Gamer friend like me Touhou, he goes like "what the shit is this?
"
And then I keep showing him some more stuff, like IOSYS videos and gameplay videos, he gets more and more interested.
Then we open up skype and I start to show him my fight against Mokou, in real time, during her third nonspell I tell him "This is her easiest attack, at least for me."
His answer is pretty much "THAT'S what you call easy?"
He's into Touhou since then, I believe he's already 1cc'ed MoF, IN and EoSD. All on easy, of course, and he's slowly going into Normal.